Friday, July 21, 2023


Can I motivate you?


“My team isn’t motivated. Can you train them to be motivated?”

Yes, I have gotten this request a number of times throughout my career. 

Which leads to the question: can you make people be motivated? 

Can I motivate you?


Sure I can. it's just not going to last very long. It's easy to give a motivational speech, get everyone hyped up, and then send people on their way. Are they still hyped up 3 weeks, 2 weeks, even 1 week later? That type of motivation - a one time “rah-rah, you CAN do anything” - doesn't last very long, it's not enduring. If we want people motivated, we need to realize that motivation comes from within. True long-term motivation is something that comes from within ourselves. As a Leader, if I want my team members and my colleagues to be motivated to perform well, I need to do more. I need to create a motivating environment.


But wait! Didn't I just say that I can't motivate people?  I did. The key is finding out what motivates each of my team members. Everyone's motivation can be different. If I'm going to be an effective and successful leader, I need to take the time and discover my team's motivation triggers. 


Some people are motivated by money. They see money as the ultimate stick by which to measure themselves against other people. Others are motivated by recognition. Positive affirmations are essential to their well-being. Some people are motivated by perks and benefits. Additionally, there may be team members who are motivated by the social aspects of a job such as meeting new people, celebrating occasions, or having an overall “fun” environment. You won’t know, though until you ask.  


I know many leaders will say they don't have time for these types of conversations. my response is that you don't have time not to - you will spend extra time trying to keep people engaged in the workplace while having no idea how to engage them.


Thursday, June 29, 2023

Flexibility is Key


I am writing this on a train. I was supposed to be home 2 days ago. My husband and I had just spent a short (but lovely!) vacation in Key West, FL. Our flight back into Newark Liberty was scheduled for Tuesday, June 27th. If you've been following the news you know that tons of flights were cancelled due to bad weather. We rebooked for the earliest flight home - out of Miami today. We woke up to a text informing us that had been cancelled, too. Rather than waiting around for the next available flight (Saturday? Sunday?) I remembered the best piece of travel advice I've ever been given: trains go when planes don't. We booked 2 tickets on Amtrak. 45 minutes later, we were showered, dressed, re-packed and on our way to the train station. 

Why am I sharing this story? 

Flexibility is key. We could have been waiting for days in Key West for a flight. I know there are worse places to be stuck (Chicago in a blizzard, anyone?) but hotel rooms in KW are expensive and not all our work can be done remotely. Instead of grousing about appointments that had to be rescheduled and vacation days burned (husband's), we decided to have an adventure. Two extra days in the Keys allowed us to eat at restaurants we hadn't been to in a while. We had a great drive up to Miami. Now we're spending 26 hours on a train, watching the east coast of the US go by. 

When we approach unexpected or difficult situations with a flexible mindset, we'll find it easier to resolve them. It's when we think there's only one solution or that our solution is the only one that we have problems, It's easier to communicate (and with less stress!) when we keep an open mind. 

Being flexible lets you adapt your communication style and approach based on the needs and preferences of the people you work with or do business with. Being flexible allows you to meet others where they are and this can give you an edge.

Conflicts and disagreements happen. Whether in a selling situation, serving customers, or getting along with coworkers, flexibility gives you a better way. When you open yourself to different perspectives, listen actively, and adapt your communication style, you'll navigate conflicts more effectively and find mutually beneficial solutions.

Think of communication as an opportunity for an unexpected adventure. One that will give you less stress, more harmony and more of your objectives achieved.  

BTW, it's a 26 hour trip from Miami to Newark Penn Station in NJ. I'll still be home earlier than if I had waited for a flight. Flexibility = Objective Achieved.


Tuesday, June 20, 2023

New Beginnings

I stopped writing this blog several years ago when I decided to focus my energies and talents elsewhere (that's a very abbreviated version of a much longer story to tell another day!). I explored other options. In the end, I find I'm still passionate about the subject of communication skills and their importance to our success. In fact, I'm probably even more passionate than I was before. 

I may revisit topics I covered in the past with the added perspective that comes with time, distance and new experiences. Other topics will be brand new. In any case, I welcome your comments. Agree with me, respectfully disagree with me (and please tell me why), it's all good.

The way we communicate with others shapes our work, our relationships, our lives. I find that when I'm at my best, everything becomes easier. Work discussions are more fruitful and the clarity it gives me helps me to get better results.  I find I'm in a better mood, too. That's because when I communicate clearly and effectively, I've eliminated much of the conflict that is often unnecessary.  So my day runs better. 

Join me. We'll explore best practices and share some "OMG, did that really happen?" stories about communication.


Wednesday, October 15, 2014

Are Your Prospects Scratching Their Heads?


I received a "robo" call from Verizon offering me discounts, etc to change my phone plan. The call instructed me to press any key to be connected with an operator. I did so and got a recording that "due to high call volume all our operators are busy now" I was then informed that there was a 5 minute wait for an operator. (OK, this is where we scratch our heads.)


So, let me get this straight. An organization is prospecting yet expects people to wait to speak to someone? Needless to say, I hung up.


BTW, I was actually trying to get my phone number off their list. As I'm sure other callers were trying to do as well. But what about the people that actually did want to learn about Verizon services? How many of them hung up instead of waiting?

Let's use this as an opportunity. Consider it an "Aha" moment, if you will. Ask yourself, have you created procedures to make it easy to buy from you? Did you instead create situations where you are alienating potential customers from doing business with you?

Sometimes you need to be able to step back and look at your procedures from the perspectives of the people with whom you want to do business. Have you made it easy for them? You'll get more sales and have more satisfied customers when you make it easy to do business with you.

Tuesday, September 30, 2014

Sweat the Small Stuff

What's the secret to success? Sweat the small stuff. That means paying attention to the details.


In order to provide excellent customer service, our employees must be able to communicate effectively, politely and they should genuinely care for the customers. This doesn't happen by itself. How we interact with friends and family is not necessarily a model for how we should interact with customers and prospective customers. This will require training and a development of skills necessary to carry out activities. Just because we care, that doesn't mean we are showing it in a manner that others would recognize. Do you know how your voice sounds? What does your face look like when you show empathy? How does your body language connect with the message your voice is giving?


It requires sweating the small stuff to ensure that an encounter with a customer or prospective customer ends on a positive note.


We need to ensure that our employees can actually solve problems for our customers. Have we given them the tools to do so? Clear cut guidelines help your staff know the boundaries as well as what's expected of them. Give people the ability to solve problems. Put procedures into place so people clearly know where they stand. Reward people for going above and beyond.


Then take it a step further. What needs to be done to avoid the service issues in the first place? Is it product based? Is it the result of unclear policies and procedures? Keep a log of service issues and incidents. Actively work to cut down on the factors creating them in the first place.


We need to create companies that create cultures where providing the best products and the best service is not just words on a poster. "Good enough" should never be tolerated...and, yes, you must sweat the small stuff. I hate that phrase by the way, "Don't sweat the small stuff - and it's all small stuff". It gives permission not to care. Just because it's small to you, doesn't mean it's not big to your customers.


Respect your customers. Do you value them as the reasons for your continued success or are they simply dollar bills to be pocketed? Your attitude is also felt by your employees. They'll take their cues from you.


Great success requires great effort. Sweating the small stuff - how you act, how you react, your attention to details - all combine to lift your efforts above others. Commit to it and reap the rewards.

Thursday, September 18, 2014

Is Your Phone Sales Opening a Cliche?


Have you taken the time to think about your telephone presentations lately? 

Many people tell me that possibly the hardest thing to do these days is reach the decision maker. But what happens when you do reach them? Are you making the most of your opportunity? Have you created an opening that makes people want to listen to you and become active participants in the conversation? All too often when I look at prepared scripts, I notice sentences that might look well in a direct mail piece but will either get you shot down quickly or simply won't engage your prospective customer.

Here's two cliched examples: openings that tout money savings or a saving of time and effort. It may very well be the case, but everyone says their product either 1) saves you money, 2) saves you time or 3) makes your efforts more efficient thereby also giving you savings from 1 and 2 as well. Seriously, everyone says it. Doing this actually makes it easier for a decision maker to tune you out - because you're not different from anyone else who calls - and they'll try to get off the phone as quickly as possible.

Let's think about a better way. Why not simply introduce yourself and your company name, make a quick one sentence statement about what your product is, and then ask some questions. Take the opportunity to learn more about your potential customers. In fact, one of the things you might find is that this decision maker is not a potential customer. Isn't better to find that out up front? Isn't it better to learn who you should be talking to or know that currently your products/services are not a good match for a particular organization?

Sit down and review your opening. Make it natural sounding. Avoid tired and hackneyed phrases. Take the time, instead, to become genuinely interested in your prospect. You'll be far happier with the results.

Tuesday, September 16, 2014

Networking vs. Using the Phone

Anyone who knows me in a professional capacity knows that I am a big proponent of networking. It's important to make connections - they lead to opportunities.

However, it would be a mistake to think that all businesses can grow solely by networking.

Depending on your industry, you may find that the decision makers from the companies that you consider your "best customer" profile, do not attend networking events. (Seriously, I once went to an event for companies that fit my "best customer' profile and the only people there were others who wanted to make connections with these people. NONE of the people in attendance were in the "best customer" profile.)


If you think about it for a moment, you'll realize that's true.

If you've ever held a position that was not in sales, you'll know that most people do not attend networking events as part of their job. They come into work at 8 and leave by 6. Oh, on occasion they might attend a professional event, but that's pretty rare. They don't see or don't feel they have a need for the value of networking.

So what to do to reach them?

In the end, you've got to pick up the phone and call. And yes, that's frustrating.... and yes, it's not nearly as pleasant as talking to people with a canape in one hand and a glass of wine in the other... BUT it's probably more effective.

If you want to increase your business, use your phone for results.

Go ahead, go to the networking events for some human contact - particularly if you work solo - or to build alliances. Increasing your sales revenues? Pick up the phone.

(psst.... Need to know how to do that effectively and efficiently? Check out www.krgcommunications.com or send me a message at info@krgcommunications.com)

Wednesday, August 20, 2014

Not Being Pushy Shouldn't Equal Not Selling


Once again, misconceptions about selling rear their ugly heads.

It's so fixed in the minds of many that selling equals "pushy" that many people who must sell aren't selling at all. They present their product. They'll tell you what's great about it. Maybe even ask you a question or two but leave it up to you, the prospective customer to take the lead. If the customer has no questions, makes no move to buy, then it's over. Sure, some of them will decide to buy later on, but all this technique does is leave money on the table.


Now I'm not going to advocate "pushy". It really doesn't work effectively as a long term strategy. Perhaps if you are working with a product that people will only need once, you could pull it off. However, if you're hoping for them to buy again - or give you referrals - pushy isn't your best choice.


Going in the opposite direction, isn't effective either. The goal should be to discover needs and concerns through careful questions and listening - discussing the pros and cons. If there are more pros than cons suggest the product/service as the solution.


But here's the kicker. To do this right and to be effective, you've got to practice. You need to know how to do this right. Not just a few meetings with your manager or (and this is really bad) being handed a binder or a pdf file and told to learn it.


You need to practice, you need to DO.


Only that will bring you the confidence, the results and the happy, satisfied customers who do not think you are pushy!




KRG Communications Group: we help you bridge the gap between knowing and doing. (www.krgcommunications.com) How can we help you?


Tuesday, August 5, 2014

Sales Process: Just as Important as Sales Skills


When most people think about the skills necessary for success in sales, they usually think about the interpersonal skills used to successfully close sales and generate business. After all, selling is all about how you deal with people, right? Well... it's not always that simple.


Sometimes the fault for poor or less than expected sales results lies not in the people skills of the sales or customer care reps in your company but rather the sales process that has been set up. Our processes can trip us up and make it harder for people to say "yes" to us. For instance:


Recently I received a call for a phone company, asking me to change my service. Now I'm always in favor of saving money so I definitely gave a listen. I gave my email address and promised to look over the information. I had a hard time listening to the rep as she appeared to be calling from a very noisy call center.


About an hour later I got a call (again from the noisy call center) from the original rep's supervisor asking for my business. I politely told her I prefer to think about this type of decision first. She offered to call me back in 3 days. The next day, I received her follow up call. No reference to the fact she wasn't supposed to call me for two days. She asked for my order again. Now, at this point, I had realized that this offer wouldn't be a good fit for me. I didn't like the length of the contact. She immediately offered a contract of a much shorter duration. I declined the offer.


Here's why I declined the offer:
  • Why can't the first person conduct the entire sales process? Unless you have a brand new person or a very complicated product, there's really no reason for a second person to get involved. It smacks of poor training.
  • Why is a "supervisor" calling back? Wasn't born yesterday... I've worked in industries where all the sales reps had business cards that said "vice president". Come on, we know you're the closer. There are smoother ways to handle that. (see my first point above)
  • Inconsistency. If you're going to call back sooner, reference that to me. For instance "I know I'm supposed to call you back in 2 days, but I wanted to make sure you were aware of ....."
  • Offered concession to fast. If you come down in price too fast, or make any concessions too quickly, it makes people feel uneasy. "What else can they compromise on? Would I have been taken advantage of if I hadn't brought that up?"

And oh yes, get a noise canceling headset...

Obviously, these techniques get sales, but how many sales are you losing? Sometimes, we forget there are human beings on the line with human reactions. We need to be able to walk the line between passive and aggressive in order to achieve our goals. Overly aggressive sales techniques increase the odds that buyers will cancel after the "aura" of the sales environment you're created goes away. For more sales and solid customer relationships, use assertive techniques that focus on your customer's needs.m

Poor sales processes can cost you just as many sales as poor interpersonal skills. Make sure yours are designed to help not hinder.


Wednesday, July 16, 2014

Sales or Service Success: Listening is Key

I spend a lot of time with inside sales and customer service personnel helping them improve their interpersonal skills in areas such as questioning techniques, reaching decision makers, dealing with difficult people, closing sales and so on. The key to all of it, however, is the ability to listen well.

Studies have shown that we spend about 9% of our time writing, 13% of our time reading, 23% of our time speaking and 55% of our time listening. What's staggering about that is not only do we spend most of our time listening but that we spend double the time listening as we do speaking.


Here are some things to keep in mind:
You cannot not communicate. Even when you are not verbally saying anything, you transmit messages through your non-verbal's. How you dress, your body language, we count on so many visuals to communicate.

Up to 80% of our communication skills are non-verbal. So, when you speak to someone on the telephone, in effect, you're only using about 20% of your skills.


In my work in inside sales and customer service training, I've used the phrase "Communicating Blindfolded". It's a good analogy. Think of phone work as being given a blindfold. You can hear - but you can't see. You don't have a choice, you must listen.

I consider listening to be one of the three legs of the communication stool we sit on when we communicate over the telephone. The other two are words and voice. When I began in inside sales, I only considered these last two - but the more time I spent in these activities the more I came to realize that I can never truly be effective - never really reach my potential - unless I acknowledge the need for, improved and used my listening skills.


One of the greatest obstacles to good listening, particularly over the phone is that meanings cannot be transferred from one mind to another - only words can be transferred. The challenge here is that you, as the receiver of the message, attach your own meaning to the words I sent you. This is why I'm a huge fan of using clarifying questions when I speak with someone. Just because I attach a particular meaning to certain words or phrases, doesn't mean that someone else does. Regardless of the stage I'm in the sales or service process, I need to make sure that I understand what you mean and that you understand what I mean. 

I do this by focusing only on the task at hand: listening.

Listening is affected by what's called "selective attention". This is almost as a survival technique because I can't' possibly listen to and process every sound I hear. have to use selective attention in order to listen actively - and that means I have to stay in the moment. I can't let my attention wander. If I'm on the telephone, I don't yield to the temptation of reading email, trolling the news sites online or reading that report on my desk, all while "listening" to you. Can't be done.

Remember my mantra: Multi-tasking is the enemy of good listening. 

Listen well and all will be well. 

Monday, July 14, 2014

Friday, July 11, 2014

Sales Experience is NOT all the Same


I've been reading a discussion on one of the Inside Sales boards I follow, the gist of which is that most sales managers would rather hire for sales experience than industry experience. I'm not going to disagree but I am going to posit that the issue is actually more complicated.


There are many different types of sales and most of them boil down to transactional vs. consultative. I've had the opportunity to work with both types and I've seen people go from being very successful in one and then failing when they take on a job in the other. They are usually dumbfounded and can't understand why. "I was a crack closer" they'll say. "I always exceeded my quota", they'll claim. They're right - they did. But that's not the whole story.


Let's face it, closing a sale for a car or a home improvement can be done in one call. Closing on a high dollar sale in a large business can not. Now, it's not that the skill set is different per se, but that the skills are used differently. I'll need to hand hold more people. I need to build consensus - on teams, across departments and divisions in some cases. It's a slower process. I'll ask the great questions, I'll be prepared to take my opening. However, if I don't understand how the sales process works, I'm not going to get anywhere. It works in reverse, too. If I've worked in high dollar b to b sales and now I find myself selling lower dollar, high volume consumer goods, it's going to take a while to find my footing. Unfortunately, some people never will.


So, my bottom line isn't just going to be sales experience, it's how that sales experience has been acquired and how willing the sales professional will be to learn and make changes as necessary. Everyone can learn, everyone can grow. We must be willing to take those steps and most importantly we must understand that those steps must be taken. Sales hotshot in Company A doesn't automatically translate to sales hotshot in Company B. 

As managers and trainers it's our responsibility to make sure this transition goes smoothly. On boarding and on going training and coaching are essential to the success of every salesperson who joins your team. 


Need some help making this happen in your organization? For more information, contact me at info@krgcommunications.com  

www.krgcommunications.com 

Thursday, July 10, 2014

A Key Ingredient for Sales and Service Success

Can you feel the love? The like? The Dislike? The Frustration?

Do you have the ability to figuratively step into another's shoes and feel what they do?

Can you look up from your smartphone and connect with someone else? Can you stand not being the center of your universe?

Why do I ask these questions? Simple. Being able to communicate effectively requires the ability to put yourself in someone else's shoes. Only when we can empathize and sympathize with others can we truly find the common ground necessary for any kind of relationship - either business or personal.

We need to connect with people. At it's very heart, sales and service is about forging connections - with suppliers, with co-workers, with customers and prospects. Companies who take a "this is what we sell, this is how we service" attitude without taking into consideration the needs of others will not find themselves successful in business for very long. Sales and service personnel will not find themselves employed for long either. 

Walk a mile in someone's shoes. 

Monday, June 30, 2014

Characteristics of Great Closed Ended Questions

Closed-ended questions serve a unique purpose in conversations. Done correctly, they require narrow answers to a specific inquiry.  The answers to these questions are typically "yes"-"no" or some other very brief answer.  Questions (or probes) of this nature perform the following functions:  

  • They allow specific facts to be obtained.
  • They are simple to answer. The buyers only need answer one question.     
  • They are useful in a feedback process when the salesperson desires to check the communication accuracy.
  • They can be used to reinforce positive statements.
  • They can be used to direct the conversation to a desired topic or concern.
  • They usually start with the following words: is, are, can, do,  would, could, should, may.


So, close-ended questions narrow your focus and open-ended questions broaden it.  Although sales and service training and coaching often spends much time focusing on open-ended questions, we should remember that close-ended questions also serve an important function in our efforts.


Characteristics of Great Open Ended Questions


Questioning take on two basic forms: OPEN-ENDED and CLOSED-ENDED. Let's start our discussion with open-ended questions. 

Open-ended questions are phrased in such a way as to draw out a wide range of responses on a broad topic. They attempt to involve the buyer in conversation by asking for opinions about a topic. They allow the sales or service personal to generate information that will help close the sale or suggestion the appropriate solution.

Open ended questions usually have the following characteristics:
  • They cannot be answered by a simple "yes" or "no". 
  • They usually begin with the following words: who, how, why, when, which, where.
  • They do not lead the buyer in a specific direction.
  • They increase dialogue by drawing out the buyer's needs and feelings.
  • They encourage the buyer to elaborate on objectives, needs, wants and problems.
  • They can be used to stimulate the buyer into thinking about your ideas and products.

Thursday, June 19, 2014

Vital to Your Success 3: Yet One More Role for the Inside Sales Manager

Enforcer


Sadly, this is what most people think about first when they think about the role of the Inside Sales Manager. It is actually the least important role. If a manager does a great job of developing, coaching and motivating, enforcing becomes the least of the duties - because most of the time you won't have to. 


That’s not to say that enforcing is not important. Each inside sales unit has rules and expectations that must be complied with. Chaos and a lack of results is not acceptable. By using positive reinforcement and taking the time to develop, coach and motivate a sales staff, enforcement of the rules will simply make sense as opposed to being rules imposed by “them” and resented (and therefore made to be broken) by “us”.


However, it is a manager’s responsibility to make sure that the unit is run effectively and efficiently. The manager should not be afraid to make the tough calls. For example, if a sales rep repeatedly does not achieve their goals, even after being coached and given all the necessary tools for success – including learning and development opportunities – the manager must make the difficult decision to terminate the sales rep. If the sales rep repeatedly comes in late or leaves early, the manager must make sure the sales rep knows the rules and if the rules continue to be violated, the sales rep must be terminated.


Being a manager who’s focused on positives does not mean being a poor manager. It does mean being able to make the difficult decisions. Being overly tough doesn't work but neither does being weak. An Inside Sales Manager who who manages their unit fairly and openly, doesn't play favorites and actively works with all members of the team to ensure their success is respected not feared. Respect will get you much better results. 

Wednesday, June 18, 2014

Vital to Your Success 2: More Roles for the Inside Sales Manager

Motivator

It can be unnerving - sitting in a client meeting - when a top manager turns to me and begins to talk about how poor motivated the sales or service staff is.(My brain begins to signal UH OH!) Not a bad thing unto itself, but this is what usually follows: This  upper level management member says they need their managers to "Fire them up!” “Get them going!” “Motivate them!” Almost as though there is a magic wand that can be waved and “BAM!” people are motivated and productive, sales forecasts are being made and all is right with the world. Unfortunately, it doesn't work that way. There are no silver bullets, no magic pill that helps you motivate others.(sorry!) There are however, things that you can do in order to help people motivate themselves.


Experts in motivation theories will generally point out that motivation comes from within and not from without. A manager should not expect to give a “motivating” speech or incentive and expect it to work. With out understanding what is important to the employee, it is nearly impossible to be effective in motivating
them. 


A manager needs to discover what motivates each of their subordinates and create their motivational plans accordingly. It is difficult to motivate others but it is possible to create an environment conducive to motivating each rep. This is effective motivation. 


Positive reinforcement should always be chosen over negative. Most importantly, this requires managers and supervisors to get to know the people who are selling for them. Finding out what motivates people can be as simple as asking questions during a goal setting session. Some people will respond well to a lot of positive attention, some people will not. It’s important to observe how people react to each incentive. Some people respond well to certain things, others have different expectations. Don't use programs/incentives/etc because you like them - use them because your staff will.


In looking for motivators, a manager must observe their employees. Plus, keep in mind that motivations change. What motivates people can change based on what is happening in their lives. For example, a sales person who usually isn't motivated by money may become so, if something changes in their personal life which demands more cash. Conversely, some people will reach a level of earning and by satisfied by it. These sales people will not be satisfied by monetary rewards.

Vital to Your Success: The Roles of the Inside Sales Manager

The role of the Inside Sales Manager is a critical function. Unlike many other jobs with the term "manager", an inside sales manager is dependent on others to achieve their goals. They accomplish their goals through others. They are several roles an Inside Sales Manager must play. Among them are:

Developer
A great Inside Sales Manager knows the value of developing their staff. Keeping people at the same level of performance and responsibility is boring for many and ultimately dissatisfying for most. Developers make a point to cultivate the skills and potential of their staff. They take the time to help their staff both individually and collectively obtain the skills they will need to be successful at their jobs. 

Inside Sales Manager knows the value of developing their staff. Keeping people at the same level of performance and responsibility is boring for many and ultimately dissatisfying for most. Develops make a point to develop the skills and potential of their staff. They take the time to help their staff both individually and collectively develop the skills they will need to be successful at their jobs.  A great developer provides formal and informal opportunities for learning and development. They give greater responsibilities were appropriate ty & possibilities for growth
 A great developer provides formal and informal opportunities for learning and development. They give greater responsibilities where appropriate and activity look for possibilities for growth.

Coach
A coach makes sure that each person on their team is working to their potential. Coaching is generally done on a one on one basis. Spends time helping to hone skills then reaps rewards of increased sales just as an athletic coach wins more games.

Coaches take the time to discover what works and doesn't for each individual reporting to him. This is an individualized approach. It requires paying attention to what the rep says on the phone and  what they do not. Observing work habits and not being afraid to say something.

Yes, I've used the work "afraid" Many managers fail at coaching because they are afraid. Perhaps they've not been trained for it. Perhaps they dislike confrontation. There are many reasons manager fall down on the job when it comes to coaching.  Think of it as a sales situation. Map out your goal and the best way to achieve it. Just like each of your prospects and customers are different, so are your sales reps.

Get the best out of them by spending time with each and modifying - individualizing - your approach. 

Friday, May 30, 2014

I Can't Buy if I Can't Understand You


MAJOR PET PEEVE AHEAD!

As many of you know, I specialize in consulting for and training inside sales and customer service personnel . Can anyone tell me why we keep hiring people who do not have clear speaking voices or whose voices are so heavily accented they cannot be understood? That's a rhetorical question, BTW - I do know the answer. Sometimes we are tasked with "filling seats" or our employment offer is so weak, we can't find qualified help.

Phone work requires a clear speaking voice. An accent is fine - it can actually set you apart and make you more memorable - but the average person you are calling must be able to understand you. A clear voice is a requirement for phone work. I'm not just talking accents, either. A soft voice or one that mumbles or even talks too fast is also inappropriate. 

Please, make sure you hear a person's phone voice before you hire them. Sometimes it can be different on the phone than face to face. That's often because the communication dynamics change when you are on the phone and don't have body language or facial expressions to accompany your voice. 

When we haven't hired the correct help, it doesn't save us any money. We lose money through lost sales. Plus it costs us with a poor or even negative brand image.

Hiring managers need to make sure that they've hired appropriate voices. They will have more sales in less time. After all, if I can't easily understand you, how can I make a purchasing decision?

Wednesday, May 28, 2014

Converse, convey, connect...


What makes you passionate about what you do? 
What keeps you involved and motivated day after day?


For me, it's the knowledge that I've helped someone on the road to success. Whether that success is being better at their roles in a call center, helping an independent sales rep refine their technique, working with front line employees in a office to be more effective communicators or mentoring small business owners in their ability to manage, coach and motivate their sales and service staff, it's important to me that I make a difference. For me it's always been about how I can help people succeed.


Because when we work to help others - no matter how big or small an effort- good things happen all around.


In a nutshell, that's what sales and service are all about. Working to help others. Sometimes in the middle of a rough sales month or a day of really tough calls - inbound or outbound, it's easy to forget that. What makes it easier to stay on track is to have the tools and techniques that enable you to succeed.


Enable you to find passion.


I can help. If you'd like to be more effective, if you'd like your staff to be more effective in their sales or service mission and goals, I can help. This blog is called "Converse, convey, connect" because that's what we need to do in order to be successful in our sales and service relationship. If you'd like to learn more about how I can help you, here's some additional contact info:

website: www.krgcommunications.com
email: info@krgcommunications.com
phone: 973.709.1252